Pickle Squad is just a fun name for a small team of people who work together to get things done

— usually in a creative company like marketing, design, or tech.

Imagine you’re trying to make a cool social media campaign or build a website. Instead of having

a big, confusing team, you create a Pickle Squad — a small group where everyone knows exactly

what they need to do.

What is a Pickle Squad?

The Pickle Squad is a small cross-functional team structured around specific goals or

deliverables—typically a brand, campaign, or product feature. It borrows from agile principles

(like in Scrum or Kanban), but adds a creative twist.

It’s often made up of 3–6 members, each with clear ownership of a role. The term “Pickle” is

often used as a quirky team name in marketing/design agencies to make project management

feel less rigid and more collaborative.